Real software on a device at an agricultural fair that shows the functionalities that this computer incorporates, which enables comprehensive management of spraying, sowing with electric bodies and fertilization, all integrated with autopilot and telemetry with its new integrated platform.
The goal
The project goal is to redesign an app for a precision agriculture company that offers advanced technology products catering to agribusinesses, professional farmers, and agricultural contractors.
Upon joining the project, I found that only version 1 had been developed, and there was no designer involved in its creation. Despite this, we regarded this version as a Minimum Viable Product (MVP), which was already being utilized by a growing number of users. This marked the initial release of our product.
Over the course of nearly 10 weeks, I conducted research, discovering a consistent pattern of vehicle doors being on the left, influencing the decision to operate the device with the right hand. From a designer's standpoint, survey insights guided decisions on visual intuitiveness, while user interviews directed improvements in information architecture and navigation.
Usability testing observations informed refinements in layout, visual cues, and instructional elements, maintaining a user-centric focus. The synthesis of these findings guided iterative prototyping and collaborative efforts with stakeholders to create a redesigned crop management app aligned with user needs and expectations.
We initiated the design process by creating low-fidelity mockups and conducting tests to assess the appropriateness of components and their placement. Collaborating closely with the development team, our primary objective was to evaluate whether the implementation would necessitate code changes and, if so, to ascertain the extent of those modifications.
Following user testing and in-depth analyses with both engineers and stakeholders, we embarked on crafting final designs to furnish the development team with the necessary assets. The design process involved navigating through a multitude of variables and diverse scenarios, and we continue to actively work on incorporating new screens into the application.
